Healthcare Brochures and Printed Materials
Overview
Alongside our core 3D visualization work, we design and produce professional printed materials for healthcare, life science, and diagnostic brands - including product catalogues, research brochures, leaflets, roll-ups, and exhibition materials. For clients operating in the IVD and MedTech sectors, printed communication serves a specific purpose: it reaches audiences that digital content does not always reach, it works in environments where screens are absent, and it carries a physical credibility that a PDF or website cannot fully replicate. A well-designed product catalogue or congress brochure is still one of the most effective tools a sales or marketing team can carry into a meeting.
Projects
For Erba Mannheim, we designed, typeset, and prepared for print a product catalogue covering the company's diagnostic portfolio. The challenge was to present a broad and technically complex range of instruments and reagents in a consistent, clear, and visually coherent structure - giving Erba Mannheim's sales teams a reliable reference tool for distributor and customer meetings across international markets. For STROKE BRNO, a leading Czech stroke research and treatment centre, we created a brochure presenting their research activities and clinical progress. The visual approach reflected the seriousness and professionalism of the institution while making complex scientific content accessible to a broader professional audience including funders, partners, and referring physicians.
What This Work Requires
Designing printed materials for healthcare and diagnostic brands requires more than graphic design competence. It requires understanding the regulatory communication context, the technical depth of the content, and the specific expectations of a professional medical audience. For IVD and MedTech brands in particular, printed materials often sit alongside 3D animations and digital assets as part of a broader communication package. Working with a single agency that understands both the visual and technical dimensions of the product means that all materials - print and digital - carry a consistent level of quality and accuracy.
About REBUS Agency
REBUS Agency specializes in visual communication & 3D animations for IVD and MedTech companies. We work with Tosoh Bioscience, Erba Mannheim, and Revvity to produce 3D animations, product videos, and launch materials that make complex diagnostic technology clear and commercially effective.
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